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Sustainable brands

STOP! Don’t throw away your worn-out socks and underwear. Do this instead

Update Novembre 2022: After three years, Andrea decided to step back from running Basic Revolution and take some time to regroup. I’m leaving the post up in case it inspires someone to start their sustainable business journey. Happy reading! -Kristina We all have those socks or that pair of underwear that’s just past its expiry...Read More

Want to support a small sustainable business? This ultra-quick step will make the world of a difference

Post inspired by @notthetypicalnerd and @bloomersandfrocks With the pandemic, a lot of people’s attention has been brought to the fact that small businesses really need our help. They’re the heartbeat of our communities and will contribute to the cultural vibrancy of our neighbourhoods much more than giants like Amazon ever will. But did you know...Read More

Turning discarded jewelry into fashion treasures: Interview with Luz Barbosa, founder of upcycled jewelry brand Stella Lucchi

You know the broken, tarnished pieces of jewelry that you’ve had lying around for ages? Or the costume jewelry you bought for that one occasion and don’t really wear anymore? Luz Barbosa would put them to good use. What started out as a hobby became Stella Lucchi, an upcycled jewelry brand based in New York...Read More

For the love of vintage: Interview with Brenda Dennison, founder of BMUSE online vintage boutique

Want to be featured on TheStoryofClothes.com? Fill out the Founder Interview Application form here. For this week’s blog post I interviewed Brenda Dennison, founder and bossbabe behind BMUSE, an online vintage women’s fashion boutique based in London, England. BMUSE specializes in slow fashion and offers reclaimed vintage pieces for the modern fashionista. I caught up...Read More